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Website Copy
The quality of your website copy matters. Even the most beautiful, elegantly-designed website can be ruined by bland or ineffective copy, while grammatical errors and spelling mistakes destroy all sense of professionalism in an instant.
Your website is your online shop window. It's where first impressions are made, where the "tone" or "voice" of your brand or company is established, and ultimately where potential customers are won and lost. Strong web copy must differentiate your brand, demonstrate industry expertise, outline the details and specific benefits of your products and services, and communicate your unique value propositions succinctly - all while incorporating SEO best practices to ensure your website ranks highly in search.
Our team of professional copywriters are well-versed in search engine optimisation. With years of experience behind them, they possess the content writing skills to craft instantly engaging copy that resonates with your target audience and foregrounds what separates your business from the competition.
In addition, our diverse client list means we have experience working with businesses across industries - including technology, finance, logistics, healthcare, events, law, ecommerce, entertainment and more. As a result, no matter your subject matter, our team of highly-experienced copywriters will deliver your message competently and persuasively.
Want better qualified leads for your business?
Latest Blogs
Up to date with whats going, check out our latest blogs
28-07-2022 -
Introduction
You’re probably familiar in some way with the term “content marketing.” Yet you may be wondering exactly what it is -- and how it’s relevant to you, as a technology company.
07-07-2022 -
Competition is squeezing the bottom line. Inefficient marketing has handicapped the top line. Stuck in between, managed service providers need an efficient, productive, and cost-effective MSP (Managed Service Provider) content marketing strategy to jumpstart business growth.
11-05-2022 -
Particularly in crisis situations like the pandemic of 2019 novel coronavirus (COVID-19), rapid response to incidents and the fast-tracking of clinical tests and medical research require huge movements of information -- much of it, of a highly sensitive and/or personal nature.
With the use of cloud-based infrastructures and mobile
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We’ve been using The Inky Squid for a while now and Martin and his team have been an invaluable extension to our marketing team. As a small company, our need for help with content development is critical. The quality and detail of the articles they’ve written has been impressive. They’re able to write spot-on articles about an extensive variety of technical topics we request. They’re extremely responsive and the turnaround time for projects has been fantastic. We plan to have a long-term relationship with them.
Beth Powell, Expeed Software
The Inky Squid has been a provider of excellent material for our blog for many years. They have always been responsive to our requests and feedback. Highly recommended!
Doug Nebeker, Power Admin
At net2phone, we have been using The Inky Squid for content writing for a few years and love the service we receive. They produce quality and insightful content with quick turnaround times that helps us maintain an active blog and social media presence for our partners and our customers! The writers are knowledgeable, professional, and fast and I'd recommend their services to anyone looking for help with their content marketing strategies.
Denise Darienzo, net2phone
The Inky Squid is a nice team of marketing experts that quickly and effectively respond to the customer's demands. Their campaigns have a personal touch based on the customer's aesthetic; they're appealing to the eye, informative, and result in good engagement. We're happy with the collaborations we've had so far.
Viktoriya Gorod, Starwind Software
I highly recommend The Inky Squid to anyone looking to outsource or complement their content creation program. Their articles are well researched, interesting to read, and have helped us grow our audience. The quality of their work is outstanding, they are very dependable and I can't say enough good things about this company and their work!
Bill Lewis, New Offerings
